Vacheron Constantin - Tribute to traditional symbols
In collaboration with the Forbidden City, Vacheron Constantin pays homage to the traditional symbols found in the ancient history of China.
To celebrate the new Métiers d’Art collection, Mazarine Asia Pacific weaves a narrative of craftsmanship in the launch film—bridging Chinese heritage with Swiss watchmaking artistry.
Drawing inspiration from these timeless symbols, the campaign transports viewers into the grandeur of imperial China, bringing history to life in a visually stunning launch film.
Other projects
Vacheron Constantin - Overseas Tour
Mazarine Events is organizing the international launch of Vacheron Constantin's new "Overseas" collection.
First in New York, then in Tokyo, Mazarine Events creates two exceptional events inspired by the same spirit of travel and discovery that animates the world's oldest prestigious watchmaking manufacture.
In New York, Mazarine Events welcomes 300 guests on the High Line, exclusively rented for the occasion, in the heart of the Meatpacking District. To match the event, the agency inaugurates the traveling exhibition "Overseas Tour," a collaboration between Vacheron Constantin and American photographer Steve McCurry of Magnum Photos.
More than 200 VIPs and media personalities from Japan, the Asia-Pacific region, and Europe were then invited to Terrada Souko on Tennozu Island in Tokyo Bay. Mazarine Events partnered with Michelin-starred chef Yamada and Japanese group Metafive to offer guests an exceptional culinary and musical experience.
Alongside our creative and artistic community, we imagine memorable experiences that incorporate, from the early stages of creation until after the event, producing content and creating an echo among media and socially.
Vacheron Constantin - Les Cabinotiers
Worldwide launch of Les Cabinotiers “La Musique du Temps” collection at Singapore’s iconic Esplanade Opera House by Mazarine Events.
Vacheron Constantin continues the tradition of presenting its unique pieces and custom-made watches while treating customers to amazing experiences. This time around, we designed and organized a series of events over three days.
Guests were pampered with concierge services and attended various activities centered around Singapore’s music and cultural scene. They also had exclusive access to the collection showroom. The experience came to a close with a gala event featuring a unique performance by virtuoso Rami Khalife, as well as an interactive light ballet.150 VIC were invited to discover the new Haute Horlogerie collection at the heart of the opera while a starry dinner was set to music. The launch garnered significant media coverage, with 50 international media outlets featuring these extraordinary pieces.
Alongside our creative and artistic community, we imagine memorable experiences that incorporate, from the early stages of creation until after the event, producing content and creating an echo among media and socially.