Rabanne - Million Gold
Mazarine Pascalie Design created the new fragrances Million Gold for Her and Million Gold for Him for Rabanne.
For Rabanne, Mazarine Pascalie Design created the new fragrances Million Gold for Her and Million Gold for Him.
The design of the Million Gold for her bottle reinvents the transparent diamond spirit and is adorned with a reproduction of the brand's iconic XL Link jewel. The Million Gold for him features the same jewel in majesty, facing the Lingot bottle. As for the packaging, it features the new identity created especially for Rabanne fragrances.
A team of 30 experts, with a singular creative approach, collaborates with brands to evolve their visual identity and create innovative designs for their products and packaging. Thanks to our expertise in design volume, materials and industrial constraints, we explore the latest innovations while following ecodesign principles.
Beforehand, the agency also contributes to strategic thinking and defining the brand platform as well as product naming. Whether in the ultra luxury, premium or mass market, our knowledge of each and their trends means we can help all brands, be they leading or niche.
Christian Louboutin
Mazarine Pascalie Design imagined an exceptional object to express the audacity of a cult brand.
"I grabbed some nail polish, I painted the sole, it became red. This revelatory moment gave birth to the Louboutin legend."
— Christian Louboutin.
Nail polish may have inspired Christian Louboutin's iconic red sole, but we drew inspiration from his high heel silhouette to create the shape of the brand’s nail polish bottle.
Panthère de Cartier
Mazarine Image signs the Panthère de Cartier campaign, combining bold jewelry craftsmanship with watchmaking precision, embodied by Vanessa Kirby.
A symbol of sensuality and freedom, Panthère de Cartier creations find the perfect ally in Vanessa Kirby, a friend of the House.
In this campaign directed by Mazarine Image, she immerses herself in the wild and lush world of the panther, embodying an instinctive connection between the woman and her feline alter ego. The campaign unites power and elegance in a naturalistic, magnetic, and timeless jewel.
At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.
Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.