Numéro Homme 42
Numéro Homme 42 Fall-Winter 2021-2022
Available on shop.numero.com
Numéro Homme 42 Fall-Winter 2021-2022 features the confessions of Garry Kasparov, the Russian chess champion who is strongly opposed to his country's repressive policies, as seen through the lens of Juergen Teller.
Also included: a no-holds-barred interview with Chicago artist Theaster Gates, who is building the foundations of a more equitable world in his hometown; a guided tour by Chinese dissident artist Ai Weiwei of his major retrospective in Portugal; an inventory of objects and personal archives of refugees and activists photographed by Guido Mocafico, who reminds us of the importance of the LGBTQI struggle today, ex-stand-up star Stéphane Bak, who intends to shake up the stereotypes of French cinema adulated by the American industry and who has just released his second album, and the Mode series signed by Jackie Nickerson, Sølve Sundsbø, Jean-Baptiste Mondino, Carlotta Manaigo and Charles Fréger.
Numéro 247
Numéro 247 of September 2024
Available on shop.numero.com
Issue 247 “Sensuel” of September 2024 features: couture collections by Bastiaan Woudt, and fashion series by Anthony Arquier, Fabien Montique, Matthias Vriens, Tom Munro, Elina Kechicheva and Koto Bolofo.
Also in this issue: confessions from iconic actress Monica Bellucci, photographed by Jean-Baptiste Mondino, on her 30-year friendship with Dolce & Gabbana; a face-to-face meeting between the great couturier Jean Paul Gaultier and the young designer Nicolas di Felice, invited last June to sign the French fashion house's latest haute couture collection; and also an interview with Olivier Rousteing on the launch of Balmain's first beauty line, with its muse Dove Cameron, on the cover of this issue, photographed by Kenny Germé.
Shiseido - Ultimune
Shiseido Japan calls on Mazarine Digital to create and orchestrate a 360° campaign for the relaunch of its Ultimune anti-aging serum.
‘Freedom from age’ is a powerful call to break free from the constraints of cellular aging and fully embrace the present moment.
With this thorough 360° campaign, created for all markets worldwide and adapted for the Asian market, Shiseido reaffirms their innovative and timeless brand positioning. Echoing the brand’s strategy, which leveraged AI to redesign the serum’s bottle, Mazarine Digital turned to this technology to craft a striking Product Key Visual featuring a camellia, powered by the brand’s scientific breakthroughs.
The international campaign created by the agency is strengthened in Asia through local ambassadors.
The House's Japanese ambassador, Masami Nagasawa embodies the main content of a campaign dedicated to the Asian market. The campaign is also complemented by a series of digital lifestyle content featuring local KOL to amplify its resonance in India, Thailand, South Korea, and Taiwan.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.