Le Musée du Louvre - Louvre.fr
Mazarine Digital teams reimagined the user interface to reach an international audience.
The website redesign of louvre.fr solidifies the renowned institution’s place as the international reference for French culture. The redesign of the Louvre’s digital platform invites the world to experience the richness of this cultural institution.
Built as a mobile-first, visual, and immersive interface, the new site encourages users to plan their itinerary before their visit, but also to discover the Louvre's incredible collection of digital content beyond its walls. We also supported the Musée du Louvre for the design and development of its new media platform, Louvre+. A new space that combines a wide range of resources to discover, in an innovative way, the collections of the museum.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.
Aria
The Opéra national de Paris’ launch of its Aria digital platform by Mazarine Digital.
The opera is anything but classic.
In an effort to open up and reinvent itself, the Opéra National de Paris asked us to help design and develop its Aria program.
The mobile site uses artificial intelligence to make the art of opera and choreography accessible to everyone. In just a few minutes, Aria invites you to discover a work of art; it takes you backstage to see how sets are made and introduces you to the vocal sounds of the opera.
Numéro 248
Numéro 248 of October 2024
Available on shop.numero.com
Issue 248 “Mode” of October 2024 features: fashion series by Brigitte Niedermair, Txema Yeste, Szilveszter Makó, Julien Vallon, Bjarne x Takata, Bruno + Nico and Sofia Sanchez and Mauro Mongiello.
Also in this issue: Argentine singer Nathy Peluso confesses the inspirations behind her music, a crossroads of genres - R'n'B, salsa, cumba - which is revealed here in a fashion series photographed by Sofia Sanchez and Mauro Mongiello; as well as French actress Noémie Merlant, who starred in the film Emmanuelle before releasing her first feature film Les Femmes au Balcon.
Numéro 248 takes a look at pop angel Pierre de Maere, crowned Male Revelation at the 2023 Victoires de la musique awards; and also at the new fashion guard to watch at the LVMH awards, which this year honored designers Hodakova and Duran Lantink.
Also in this issue: an interview with José Martinez, director of dance at the Paris Opéra; a meeting with Apichatpong Weerasethakul, the Thai filmmaker to whom the Centre Pompidou is devoting a major retrospective; the artist Marisol, a pop art figure highlighted by the Fondation Louis Vuitton this autumn; design nuggets at PAD London; director Chantal Akerman's exhibition-event at the Jeu de Paume; young visual artist Mimosa Echard, who is preparing her solo show at Galerie Chantal Crousel...
