Evento
Evento is a multi-disciplinary biennial event organized by the city of Bordeaux, for which ARTER is the general coordinator and delegated producer.
Evento is a new type of artistic event, taking the form of a movement that involves the whole city, in a profusion of projects conceived by numerous international artists to take a new look at the city.
It's an extraordinary encounter between personalities representing more than ten artistic disciplines, an urban itinerary that brings the works and their creators to all audiences, whether contemporary art lovers or simple passers-by. At the crossroads of cultures and artistic disciplines, it's also a reflection on a renovated city, a UNESCO World Heritage Site, open to experimentation.
ARTER produces exhibitions and major artistic events for cultural institutions, local authorities and major luxury brands.
ARTER is a European agency with an international reach, promoting responsible, resilient culture with impact. A pioneer in the art production, the agency has been helping artists and players in the arts and culture sector to realize their projects for the past 20 years.
Louis Vuitton - Gala Dinner
Gala dinner at the Musée du Louvre in Paris to celebrate the Maison's collaboration with Jeff Koons for the Master collection by La Mode en Images.
With offices in Europe, the United States, the Middle East and Asia, La Mode en Images designs and produces fashion shows, brand exhibits and large scale events for brands, who deliver custom-made and immersive events worldwide.
Collaboration with other areas of expertise within the Group enriches these moments with virtual experiences and NFT programs.
Marc Jabobs - The Tote Bag
Mazarine New York partnered with Marc Jacobs to bring The Tote Bag to life in New York City.
Mazarine partnered with Marc Jacobs to bring the iconic tote bag to life in New York City.
The larger-than-life, 27' tall 25' wide inflatable towered over passerby's for 2 days on September 16th & 17th on the iconic Ludlow street in the Lower East Side of Manhattan.
Valentino Beauty - Spike Square
For the launch of the new Spike Lipstick, Mazarine New York partnered with Valentino Beauty to transform Flatiron Plaza into Spike Square.
Conceived, designed, and produced by Mazarine New York, this immersive installation was designed to command the streets of NYC, with larger-than-life sculptures of iconic Valentino Beauty products. The activation celebrated bold self-expression through interactive experiences, transforming the urban landscape into a vibrant tribute to beauty and artistry.
In celebration of the Spike Lipstick launch, Valentino Beauty hosted an exclusive masterclass in NYC featuring new beauty ambassador Charli XCX and renowned makeup artist Yadim Carranza. Guests experienced the bold artistry of Valentino Beauty firsthand, learning expert tips and techniques for the new Spike lipstick in an unforgettable session.
