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Cartier - "Through You Experience" 

Cartier reveals an augmented reality experience, "Cartier Through You", designed and produced by Mazarine Asia Pacific.

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Mazarine Asia Pacific creates the "Cartier Through You" digital experience for the Cartier boutique in Sanya.

A digital game that uses augmented reality technology and offers an experience inspired by the meaning of Cartier numbers, allowing customers to understand the history and culture of the brand.

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Based in Shanghai since 10 years, our teams work together with brands to grow and amplify their influence in China and the Asia-Pacific region.

Brands benefit from targeted campaigns and social strategies, content creation, as well as innovative digital and “smart retail” experiences.

Other projects

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CARTIER - LA PANTHÈRE PARFUM 

Mazarine Image creates the new identity for Cartier Parfums, centred around a distinctive unique concept: “Holding radiance high”.

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A new identity expressing the connection between fragrance and Cartier’s jewellery expertise.

Through “Holding radiance high”, Mazarine Image translates the essence of the Maison: holding radiance high, embodying its spirit and revealing its brilliance. The new platform opens with the Cartier Panthère fragrance collection.

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At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.

Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.

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Cartier - Heritage Collection

For Cartier's Heritage Collection, Mazarine Image developed a series of still-life visuals revealing the timeless beauty of the Maison's heritage objects.

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Carefully preserved by the Cartier Archives and presented in prestigious international exhibitions, each piece reflects Cartier's artistic vision and remarkable savoir-faire.

Through precise lighting, refined compositions and a contemporary visual language, Mazarine Image celebrates a collection where history continues to inspire the present. The series reveals the material, the detail and the presence of each object, treated as works of art in their own right.

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At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.

Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.